News Release



Two Sales Companies in Japan to be Consolidated


Fuji Oil Co., Ltd. (President & CEO: Yoshitaka Ebihara) announced that as of April 1, 2013, two sales companies specializing in confectionary and baking ingredients will be consolidated to form a new company. The two companies are: Fuji Sunny Foods Co., Ltd. (President: Kenji Tanabe; Head Office: Toyonaka city, Osaka) and Fuji Sunny Foods Kyushu Co., Ltd. (President: Hiromitsu Seikoba; Head Office: Onojo city, Fukuoka).

Fuji Oil has previously consolidated two sales companies located in the Kyushu region in April 2011 as well as three sales companies operating in Tokyo, Nagoya and Osaka in April 2012. The consolidation that will be taking place this time will integrate the above companies to aggregate the Group’s sales of confectionary and baking ingredients into one company.

[Aim of the Consolidation]

An assessment of the Fuji Oil Group’s future sales strategy for Japan’s domestic confectionary and baking ingredients market led to the decision to consolidate the sales companies to boost operating efficiency and further enhance proposal-oriented marketing strengths. Our sales company will continue to focus on customers in the local communities and respond to various needs through its proposal-oriented marketing strength to achieve future growth.

[Outline of the New Company]
  1. Company name : Fuji Sunny Foods Co., Ltd.
  2. Head office : 3-12-12 Tokura, Toyonaka city, Osaka Prefecture
  3. Paid-in capital : 99 million yen
  4. Shareholder : Fuji Oil Co., Ltd. (100%)
  5. President : Hiromitsu Seikoba
  6. Annual sales : 22 billion yen (estimate for fiscal 2013)
  7. Number of employees : Approx. 200
  8. Office locations : Osaka Tokyo Fukuoka
      Nagoya Miyazaki Oita

End of report